Innovations Retail

(Auteur : Carole Boelen)
Colruyt Group veut aider davantage les consommateurs à poser des choix alimentaires plus réfléchis et à trouver rapidement les produits qu’ils recherchent ou dont ils ont besoin pour des raisons de santé. Dans cette optique, le groupe lance l’app SmartWithFood.

Colruyt lance une app visant à aider ses clients dans leur régime alimentaire

L’application SmartWithFood de Colruyt Group permet aux clients de scanner le code-barres des produits, qu’il s’agisse de marques maison ou nationales. L’app indique en un instant si le produit scanné correspond aux profils personnels enregistrés et propose des alternatives à l’utilisateur. Elle reconnaît presque tous les produits proposés dans les magasins Colruyt, Bio-Planet, OKay ainsi que dans l’assortiment de Colruyt Group disponible dans les magasins Spar affiliés. Elle peut également être utilisée à la maison.

Correspondance entre les préférences de l’utilisateur et l’offre en magasin
L’app SmartWithFood, compatible avec les appareils Android et iOS, est une forme d’assistant digital : l’utilisateur complète une seule fois son profil nutritionnel – et éventuellement celui des membres de sa famille, de ses amis et de quiconque partage son repas. Il indique ses intolérances et le mode de vie à prendre en considération comme un régime végétarien, vegan ou sans alcool.

De plus, l’utilisateur peut préciser ses préférences et exigences concernant plus de 200 ingrédients. En scannant le code-barres, l’application affiche immédiatement la compatibilité d’un produit donné avec les profils définis. Elle fournit également des indications sur les valeurs nutritionnelles du produit et l’équivalent en exercice physique (vélo, course à pied…) par portion. L’utilisateur peut en outre demander d’afficher des alternatives qui satisfont aux critères définis. L’app propose alors tous les produits compatibles disponibles dans les différentes enseignes food de Colruyt Group.

Informations nutritionnelles personnalisées
Dans un premier temps, avec SmartWithFood, Colruyt Group se concentre sur plusieurs profils alimentaires requérant des informations nutritionnelles fiables. L’application peut ainsi faciliter la vie de personnes présentant par exemple une intolérance au gluten ou au lactose. Mais SmartWithFood est également un outil pratique pour celle ou celui qui souhaite adopter un régime végétarien ou recherche une information rapide et correcte à propos des ingrédients ou des valeurs nutritionnelles.

« Nous assumons ici notre rôle de pionnier », explique Ignace De Nollin, Business Unit Manager. « Et même si dans un premier temps, les informations produit numériques ne seront pas toujours complètes ou ne correspondront pas à 100 % aux informations figurant sur les emballages, l’app se profile déjà comme un outil très fiable. Nous sommes d’ores et déjà convaincus de sa valeur ajoutée pour le groupe cible. L’amélioration des données constitue un processus perpétuel. Notre ambition est de continuer à affiner la solide base dont nous disposons à ce jour, en proche collaboration avec nos fournisseurs. »

À terme, les consommateurs pourront encore enrichir leur profil en y ajoutant d’autres options, comme la présence de moins d’acides gras saturés, la prise en considération d’un régime méditerranéen ou pauvre en glucides. SmartWithFood veut ainsi devenir un précurseur en matière d’informations numériques personnalisées.

Facilité, simplicité et transparence 
Colruyt Group entend proposer une réelle valeur ajoutée et tient donc compte des besoins, attentes et motifs très hétéroclites des consommateurs. Ignace De Nollin : «D’une part, nous vivons à une époque caractérisée à la fois par l’immédiateté et la surabondance d’informations. Le consommateur est en manque de repère. D’autre part, toujours plus de personnes sont désireuses ou contraintes de surveiller leur alimentation, pour leur bien-être ou celui de la planète. C’est pourquoi nous voulons donner aux consommateurs un accès à une information à la fois transparente et fiable. De plus, nous veillons à ce qu’il soit aujourd’hui plus facile que jamais pour nos clients de faire des choix qui correspondent précisément à leur mode d’alimentation. Grâce à ce service, nous remplissons notre rôle social en tant que distributeur.»

Source : gondola.be

(Author : Springwise)
Waitrose, in partnership with CNG Fuels and Scania, have introduced 10 trucks that run on biomethane, which produces 70 percent less pollution than diesel.

UK supermarket debuts delivery trucks fueled by food waste

Waitrose’s 10 new delivery trucks are fueled by biomethane, a renewable fuel made from food waste. Supplied by CNG Fuels, the trucks are able to cover 500 miles without refueling, which is 200 miles more than previous capacity allowed. Swedish transport company Scania and the United States’ Agility Fuel Systems designed a new carbon fiber fuel tank that is not only lighter than previous versions, it is able to hold more fuel.

Biomethane gas is a much more environmentally friendly option than diesel and costs up to 35 percent less while emitting 70 percent less carbon dioxide. Previously, biomethane-powered vehicles had much lower ranges than traditionally powered cars and trucks, making transport businesses less interested in using them. Now, the latest versions of biomethane trucks could generate up to GBP 100,000 savings over five years of use.

Finding ways to make transport work harder by introducing dual functionality is one way to improve its sustainability. Trucks in Germany use e-ink signs on the backs of trailers to display local ads, road information and weather updates. And office shuttle buses in Belgium turn commutes into work opportunities.

Source : springwise.com

(Author : Paul Skeldon)
Jaguar drivers can now use their car’s touchscreen to pay for fuel with a new cashless payment app at Shell service stations in the UK.

Jaguar and Shell put mobile into mobile payments with touchscreen in-car fuel payments with PayPal

Rather than using a card at the pump, or queuing in the forecourt shop, Jag owners who install the Shell app can simply drive up to any pump at a participating Shell service station in the UK and use the vehicle’s touchscreen to select how much fuel they require and pay using PayPal or Apple Pay. Android Pay will be added later in 2017.

An electronic receipt will be displayed on the touchscreen, so customers can leave the forecourt confident of having paid. A receipt will also be sent directly from the pump to the driver’s email address so it can be added to accounting or expenses software.

Peter Virk, Jaguar Land Rover’s Director of Connected Car and Future Technology, explains: “In a world where cash is no longer king, customers are increasingly using electronic payments and contactless cards. Making a payment directly from a car’s touchscreen will make refuelling quicker and easier. With this new system you can choose any pump on the forecourt and pay for the fuel even if you’ve forgotten your wallet or can’t find your credit or debit card.”

“You will save time because there’s no more queuing to pay in a shop, and for drivers with children, it won’t be necessary to wake them up, or unstrap them from their seats to take them into the shop. Expenses and tax returns will also be made much simpler, with no receipts to lose as these will all be sent electronically.”

Unlike current phone-based payment methods, Shell and Jaguar Land Rover have created a simple but secure customer experience that uses geolocation technology and a cloud based pre-payment check with the PayPal or Apple Pay wallet.

David Bunch, Global Vice President Shell Retail Marketing and Chairman, Shell Brands International, said: ““As the world’s number one global fuels retailer, this e-commerce collaboration with Jaguar Land Rover is part of Shell’s commitment to continuously improve the digital experience for our customers at the forecourt. In 2015 Shell introduced mobile payments at the pump in the UK. Today we are proud to offer the next step in cashless motoring, with Jaguar and Land Rover customers in the UK paying for their Shell fuel using the car’s touchscreen. With around 30 million customers every day, we have a mission to continuously find ways to make our customer’s journey’s better. We look forward to further exciting developments like this across our 43,000 sites around the world soon.”

The Shell app with in-car cashless payments will be available to download from 15 February in the UK and will be rolled out in additional markets across the globe during 2017.

Virk adds: “We are working with leaders in e-commerce such as Shell to enable our customers to enjoy cashless motoring via their car’s touchscreen.Whether it’s paying for fuel, parking, tolls, or even at a drive-through restaurant, the aim of cashless motoring is to make life easier for our customers.

“Our technology allows users to put their phone away out of sight and use it via the touchscreen in the car, because as the car becomes more connected to the Internet of Things, we will always be guided by what is appropriate and safe to do while driving. So in-car payments would only be enabled when it is safe to do so, preventing unnecessary driver distractions.”

Source : internetretailing.net

(Author : Joey Haar)
Alibaba Buy+ is a new e-commerce concept from the Chinese retail giant that has the potential to completely revolutionize how people shop for products. 

Alibaba Buy+ is a Virtual Mall Showcasing the Company's Products

Due to its ability to create immersive private worlds for each user, VR has an unlimited amount of potential in a variety of fields. Alibaba’s new technology is the natural extension of how VR will come into play in the world of digital retail.

Alibaba Buy+ is a virtual reality shopping mall. By donning just a VR headset (with the option to add two handheld remotes for HTC Vive owners,) consumers can walk through the virtual space of the mall, visit various stores, and make purchases that will then be delivered in the real world. The program is currently available in beta only.

Source : trendhunter.com

(Auteur : Juliette Raynal)
Sur le salon NRF, qui s’est tenu du 15 au 17 janvier 2017 à New York, Fujitsu présentait plusieurs innovations pour faciliter le travail des employés du retail. Objectif : améliorer, indirectement, l’expérience des clients en magasin.

Fujistu

“Chez Fujitsu, notre leitmotiv c’est “l’human centric innovation”. L’innovation doit être centrée sur l’être humain. Dans le retail, cette approche s’articule autour des clients, mais aussi des employés”, explique Sibylle Revenu, responsable marketing services & solutions chez Fujitsu France, que nous avons rencontrée lors du salon NRF, le rendez-vous annuel des distributeurs qui s’est tenu à New York du 15 au 17 janvier dernier. “Nous avons donc développé des solutions pour faciliter la communication des équipes en magasin. Ce qui permet, indirectement, d’améliorer l’expérience client”, complète Mathieu François, responsable du retail pour Fujitsu France.

LA SAMSUNG GEAR POUR GAGNER EN RÉACTIVITÉ
Le groupe japonais a ainsi développé un logiciel compatible avec les smartwatch Samsung Gear. Baptisé Fujitsu Retail Wearable, le dispositif vise, in fine, à faire gagner du temps au client. Les équipes présentes sur le salon nous ont fait la démonstration avec un cas concret : admettons qu’en caisse, l’employé s’aperçoit qu’un produit ne passe pas au bon prix. Depuis sa montre connectée, il va pouvoir lancer, en un clic, une demande de vérification et les employés en rayons recevront une notification sur leur Samsung Gear. Ensuite, un employé disponible signale qu’il s’occupe de cette requête et pendant qu’il vérifie le prix en rayon, la personne en caisse peut continuer à s’occuper du client. Elle sera alertée par une vibration dès que l’employé en rayon aura rentré le bon prix sur sa propre Samsung Gear.

“On peut très bien imaginer la déclinaison de ce dispositif sur une caisse en libre-service, reprend Sibylle Revenu. Si un mauvais prix s’affiche lorsque le client scanne le produit, il peut lancer une demande d’aide et les employés recevront une alerte sur leur Samsung Gear”.  Et pour que l’erreur ne se reproduise plus, le caissier peut également demander, depuis sa montre, que le responsable du magasin valide le nouveau prix dans le système d’information de manière à ce qu’il soit changé définitivement. Seul le manager recevra cette alerte.

LES LUNETTES HOLOLENS POUR FACILITER LA MAINTENANCE
Fujitsu a également imaginé un autre cas d’usage en reliant les montres connectées des caissiers au système de cash management. Des capteurs, installés dans la caisse, détectent lorsque le stock des pièces et billets diminue. Passé un certain seuil, une alerte, par vibration, est automatiquement envoyée à l’employé pour le prévenir que le niveau est trop bas. Il pourra alors anticiper une recharge du système, avant de ne plus avoir de billets. “Cette digitalisation du point de vente permet aux employés de se concentrer davantage sur les clients et moins sur les tâches à faible valeur ajoutée”, estime Mathieu François.

Toujours dans l’optique de porter la technologie au service des salariés, Fujitsu teste également les lunettes HoloLens de Microsoft afin de faciliter le travail des équipes de maintenance. “Ici, des instructions sont affichées dans le champs de vision de l’employé et en superposition de la réalité pour lui indiquer les manœuvres à suivre”, précise Mathieu François. Encore à l’état de prototype, le dispositif pourrait également être utilisé pour faciliter l’implantation dans les magasins.

Source : usine-digitale.fr

(Auteur : Mélanie Roosen)
Au sein du magasin des Champs-Elysées, deux bornes permettent grâce au video-mapping de customiser vos baskets.

Personnalisez vos Nike en réalité augmentée

Le dispositif, pensé par SmartPixels, permet aux clients de placer le modèle de leur choix directement sur la borne, puis de le personnaliser selon leurs goûts, en réalité augmentée. Déclinaison IRL du logiciel NIKEiD, le dispositif est en test pour une période de 6 mois à Paris.

A l’origine, le projet devait permettre aux fabricants de baskets de prototyper plus facilement leurs modèles avant de les créer. Installé en magasin, il permet non seulement de réinventer l’expérience shopping, mais aussi de collecter des data via les interactions des clients : la marque pourra déterminer les modèles et les combinaisons les plus populaires et optimiser ses stocks en fonction.

Source : ladn.eu

(Author : Brielle Jaekel)
Sephora is implementing a new system for its store buyers that runs on mobile for a more streamlined behind-the-scenes operation, making it easier to find new products that will boast well with each store’s audience.

sephora-innovates-business-practices-with-mobile-buying-platform

The beauty retailer, an innovator in modern business operations, has partnered with retail-buying platform RangeMe for a contemporary practice in product buying. Sephora will now be able to find new products from suppliers in a streamlined manner through a mobile application. “Our technology expedites the time it takes for retailers to source products at scale resulting in increased sales and competitive advantage,” said Nicky Jackson, Founder and CEO of RangeMe.

Modern operations
Sephora is known as a fan favorite for beauty lovers because it focuses on modern technology and a new way of doing business that caters to customers. The strategy boasts well for the retailer, who is always implementing new innovations in all areas of its business.

A partnership with RangeMe will now innovate behind the scenes for Sephora allowing buyer associates to operate within an app. Suppliers are able to submit their products for possible purchase and Sephora buying team members can browse what products to carry in store. The modern platform operates similar to a consumer-facing retail app to make it easier for employees. Associates can save a product for future reference, request a sample and select connect to take the next steps in the buying process. Sephora buyers and suppliers can discuss directly through the platform. Users can create categories and receive notifications when new products are available within those categories.

Sephora strategy
The beauty retailer Sephora recently took a huge step in ecommerce innovation by rolling out an artificial-intelligence-based app that helps consumers find specific shades by simply uploading a photo. The platform, the product of a partnership with facial analysis and visualization technology firm ModiFace, will likely have far reaching consequences outside of the beauty industry. The technology will be an organic ancillary to Sephora’s online buying process and will encourage transactions by allowing the consumer to visualize product benefits post-transaction.As one of the first beauty retailers to institute the use of chatbots, Sephora also continued its streak with some extra features for its chatbot service aimed toward improving consumer experience both at home and in-store. The two new features focus on different areas of the consumer experience. One will help customers book appointments with a Sephora beauty specialist and the other will give customers help with making purchasing decisions on their own.

“We are excited to facilitate the product discovery process for one of the largest and most innovative beauty retailers in the world,” Mr. Jackson said.

Source : mobilecommercedaily.com

(Author : luxurydaily)
German automaker BMW is bringing its vehicles closer to consumers with a new augmented reality platform as part of its ongoing strategy to provide more information to interested customers wherever they are.

bmw-fans-get-up-and-close-without-stepping-foot-in-a-dealership

Leveraging Google’s smartphone AR technology and the mobile application Tango, BMW is allowing users to get to know its i3 or i8 vehicles without leaving their homes. In its beta testing phase right now, the AR Product Visualizer will rollout to all consumers who have a tango-enabled device through an app on the Google Play store.

Augmenting innovation
Consumers interested in a new BMW i3 or i8 will be able to get up close and personal with their ideal vehicle through its Product Visualizer app. Users can customize each vehicle how they like and test it out through the AR app. Because the app is augmented reality and virtual reality, the BMW vehicles will appear in the space the user is located currently. Using the camera function of the smartphone, the app will produce an image of the BMW within the real space. Each vehicle can be customized with the exterior and interior of the user’s interest. For instance, colors inside and out can be altered as well as wheel rims.

Participants will be able to open the doors, turn on light switches and “climb inside” of the vehicles. The app is being piloted in a double-digit number of sales outlets. Users are also able to save the AR experience and share through social media, email and a QR code. Accenture, a technology platform developer, created the initiative with BMW.

Future of BMW
The Visualizer app is a part of BMW Group’s Future Retail program that specializes in innovating the car shopping experience. The program designs new digital properties to help consumers arm themselves with more information. BMW was also recently at the start of what could be a dramatic shift in the television advertising industry by allowing users to interact through their remote controls. Consumers with smart television sets such as Roku are able to interact with new BMW ads for a more personalized and helpful ad experience. Interested users can grab their remotes to view a BMW X1 in various colors or different angles while the ad is playing. Also, BMW India hoped to increase attendance at its BMW Festival this year by making a lasting impression through personalized videos that brought individuals into its content.

Targeted Facebook users in India saw videos tailored specifically to them, incorporating consumers into the adrenaline inducing content. BMW’s video addresses the viewer’s name and location while getting their blood pumping with cutting edge footage of its vehicles completing intense driving feats.

Source : luxurydaily.com

(Author : Ben Sillitoe)
Grocery chain Coop Italia has opened its digitally-led ‘store of the future’ at the Milan University campus, having showcased the concept at Milan Expo in 2015.

coop-italia-makes-its-store-of-the-future-a-present-day-reality

The new flagship store, located in Milan’s university area of Bicocca, merges physical and digital aspects of retailing to create a modern version of the traditional open-air markets popular in the local area.

Features aimed at providing a fresh take on the in-store customer experience include interactive food display tables and smart shelves that use digital technology to display product information in new ways. The project incorporates a series of technical solutions originally developed by Accenture for Coop at Milan Expo 2015, based on designs by MIT professor and head of Carlo Ratti Association, Carlo Ratti.

Products are exhibited in the supermarket on large interactive tables where a movement of the hand shows augmented information about the product on a monitor, including its origins, nutritional facts, the presence of allergens, waste disposal instructions, correlated products and promotions. This experience is facilitated by Microsoft Kinect sensors that use body detection to interpret the customer’s gestures.

Real time data visualisation
During the shopping journey, consumers have access to a large real-time data visualisation screen displaying content such as Coop’s brand values, top-selling products, special daily offerings and cooking suggestions, and social media information including posts on the retailer’s Facebook account.

Working with Avanade, a joint venture company between Accenture and Microsoft, Accenture helped implement the IT infrastructure, and analyse and develop point-of-sale touchpoints. The tech is underpinned by a Microsoft Azure cloud-based platform which can be scaled to a large number of stores if Coop opts to roll out this concept across its wider portfolio.

Marco Pedroni, president of Coop Italia, commented: “Following the great success and positive feedback we received when we showcased the Supermarket of the Future concept at Expo Milano 2015, we got straight to work to make our vision a reality.

“Using their digital expertise, Accenture and Avanade have helped us redesign the grocery shopping experience through a digital journey that meets customer demand for information, engagement and functionality in a simple and intuitive way.”

Source : www.c/news

(Author : AFP)
In the concept store in Amazon’s hometown of Seattle, Washington, customers can fill their shopping carts and walk out — with the costs tallied up and billed on their accounts with the US online giant.

amazon-lance-un-premier-supermarche-sans-caisse-aux-etats-unis

Amazon on Monday unveiled a new kind of retail store, with no cashiers. In the concept store in Amazon’s hometown of Seattle, Washington, customers can fill their shopping carts and walk out — with the costs tallied up and billed on their accounts with the US online giant.

Amazon Go, which is being tested in a single store with Amazon employees and will open to the public next year, is a “checkout-free shopping experience made possible by the same types of technologies used in self-driving cars: computer vision, sensor fusion, and deep learning,” its web page says.

Our Just Walk Out technology automatically detects when products are taken from or returned to the shelves and keeps track of them in a virtual cart. When you’re done shopping, you can just leave the store. Shortly after, we’ll charge your Amazon account and send you a receipt.”

The store in Seattle of some 170 square meters (1,800 square feet) is selling a variety of food products including breads, cheeses and ready-to-eat meals, as well as Amazon Meal Kits, which has the ingredients for home-cooked dishes.

It was not immediately clear whether Amazon will expand this model with more physical stores or offer the technology to other retailers. The online giant has been rumored to be looking at creating brick-and-mortar outlets but so far has only announced a handful of bookselling outlets.

Source : retail.economictimes.indiatimes.com