(Author : Cassidy Mantor)
J.C. Penney is opening a holiday pop-up shop in New York’s SoHo called “Jacques Penne” in an effort to change millennial consumer perception of the brand, previously written off as a struggling mall dinosaur.

J.C. Penney to open millennial-friendly Jacques Penne pop-up shop

The holiday pop-up shop will feature unique merchandise from top J.C. Penney brands including Nicole Richie, Michael Strahan and Libby Edelman. There will be activations in the pop-up shop with Disney channel actress Lara Marano, blogger Danielle Bernstein and Brooklyn and Bailey of YouTube fame. J.C. Penney is also mobilizing its influencers to share the experience on their social media. Richie has 4 million Instagram followers and 5 million Twitter followers, while Brooklyn and Bailey have 4.5 million subscribers to their YouTube channel.

Marci Grebstein, CMO for J.C.Penney said, “By leveraging this key shopping period, we are looking to surprise holiday shoppers with the level of relevant merchandise available at J.C. Penney, updating their perception of our brand this season and beyond.”

J.C. Penney has struggled with the millennial consumer who tends to write the chain off as uncool. Jacques Penne is a play on the fancified nickname shoppers have given the chain to upgrade the perception from discount mall chain to a more elite shopping experience.

“There’s a general perception in that market that ‘maybe JCPenney isn’t for me,’” says Grebstein. Grebstein explained that the challenge the retailer faces is to reconcile consumer perception with positive consumer feedback once the consumer learns more about the prices and product actually offered by the chain.

To that end, Jacques Penne is also offering an integrated 360-degree virtual and mobile shopping experience with the pop-up. The goal with the space and experience is to reach consumers through a new way of shopping.

J.C. Penney has been hemorraghing profits this year: it reported a net loss of $128 million for Q3 this year, compared to a net loss of $67 million for Q3 last year. The chain came in behind Kohl’s for highest percentage of Black Friday discounting, having reduced merchandise by an average of 66%.

Jacques Penne will be open Friday and Saturday from 10 a.m. to 8 p.m. at 446 Broadway in SoHo in NYC. The online Jacques Penne experience launches Thursday, December 7th and will remain open online through January 7th

Source : us.fashionnetwork.com

(Author : Elias Jahshan)
A proposed £3.4 billion merger of shopping centre operators Hammerson and Intu is set to create one of the UK’s biggest property companies.

Hammerson set to merge with Intu in £3.4bn deal

Hammerson has agreed an all-share takeover of rival Intu to bring the two firms under one roof and create a £21 billion shopping centre giant. The takeover deal represents a value of approximately 253.9p per Intu share, equivalent to £3.4 billion. The merged group will be led by Hammerson boss David Atkins and chaired by David Tyler.

Shareholders still need to approve the deal and will vote on it next year, with Intu having already secured 50 per cent of investor support. “This transaction will deliver real value for shareholders,” Tyler said. “The financial strength of the enlarged group and its strong leadership team will make it well-placed to take advantage of higher growth opportunities on a pan-European scale.”

Part of the merger includes a raft of cost cutting initiatives, such as offloading at least £2 billion worth of assets and targeting high growth markets such as Spain and Ireland. It will also result in Hammerson shareholders owning 55 per cent of the combined firm while Intu investors will control remain 45 per cent.

“A combination of both Intu and Hammerson will create a more resilient, diversified and stronger group that we believe will benefit all our stakeholders,” Intu chairman John Strachan said. “Intu offers high-quality retail and leisure destinations in the UK and Spain, which when merged with Hammerson’s own top-quality assets in the UK, in France and in Ireland, present a highly attractive proposition for retailers and shoppers in Europe’s leading cities.”

Hammerson owns shopping centres like the Bullring in Birmingham, Bicester Village, Cabot Circus in Bristol, Victoria Gate in Leeds, and Brent Cross in London. Meanwhile, Intu operates an eponymous chain of centres such as Lakeside in Essex and Trafford Centre in Manchester, as well as have co-ownership of St David’s in Cardiff. The merger comes as shopping centres continue to buck the trend of high streets being plagued challenges in footfall and retail sales that have been exacerbated since the Brexit vote.

Atkins said: “The acquisition creates a leading pan-European platform of desirable retail and leisure destinations which are better positioned to serve the needs of our retailers, excite our customers and support our partners and communities.”

Source : retailgazette.co.uk

(Author : Marianne Wilson)
In the wake of a wider quarterly loss than expected and a continuing sales slide, Barnes & Noble plans to a greater emphasis on what brought it the party in the first place: books.

Barnes & Noble sees smaller stores, more books in its future

Barnes & Noble’s sales in the second quarter fell 7.9% to $791.1 million. Same-store sales decreased 6.3%. But book sales are on the rise, the company said. “Book sales continued to strengthen, and we saw improved traffic and conversion trends,” said Demos Parneros, CEO of Barnes & Noble. “As a result of the improving trends, we will continue to place a greater emphasis on books, while further narrowing our non-book assortment.”

Barnes & Noble has added more toys and games to its assortment. But its efforts have been met with falling sales. Its e-book business has also stalled.

Along with a renewed focus on books, the retailer is looking is smaller stores. Barnes & Noble stores average approximately 26,000 sq. ft. But its new store, in Plano, Texas, is less than half that, about 10,000 sq.ft.

“Our goal is to get smaller,” Parneros told analysts on the chain’s quarterly call. “We want to have smaller stores that are more efficient.”

The struggling retailer posted a consolidated second quarter net loss of $30.1 million, or $0.41 per share, compared to a loss of $20.4 million, or $0.29 per share, in the year-ago period. Analysts had expected a loss of 26 cents per share with approximately half of this decline attributable to last year’s release of Harry Potter and The Cursed Child, the company said, with the balance primarily due to non-book categories. It was Barnes & Noble’s 14th straight quarter of revenue decline.

“Comparable sales improved throughout the second quarter and into November,” For fiscal 2018, the company expects comparable sales to decline in the low single digits and full year consolidated EBITDA to be approximately $180 million. It expects comparable store sales to be approximately flat for the balance of the fiscal year. Additionally, it plans to reduce costs by $40 million for the full fiscal year.

Source : chainstoreage.com

(Author : Retail Design World)
Online cycling brand LIV, which claims to be the first cycling brand completely dedicated to women, has opened its first standalone physical store. Located in York, the store has been designed by Whiteroom to fit with LIV’s localisation strategy.

Online cycling brand LIV gives community focus to first standalone store

LIV provides tailor-made product to help women discover new possibilities in cycling, whatever their level of experience or fitness. Products range from specialised apparel to premium bicycles. The brand is now seeking to activate local communities with cultural programmes. Whiteroom describes York as a boutique shopping city with a diverse cycling community.

Online cycling brand LIV gives community focus to first standalone store1

The store is located in a central three storey former townhouse, which was considered more appropriate than an out of town unit. The house has been converted into a 120 sq m store. The store marks the beginning of a project to focus on how LIV will express its global brand ideas in a more local way. Each level of the store is dedicated to a different cycling discipline. The ground floor caters to leisure and city riders, the first floor to performance and aero riders, and the second floor to off-roaders. Local cycling enthusiasts have been recruited to run the store, enabling them to offer advice on the local routes and activities.

Online cycling brand LIV gives community focus to first standalone store2

Interiors feature clean lines and a bright colour palette with darker accents. Digital screens provide product information, while wall graphics seek to give inspiration and advice.

Source : retaildesignworld.com

(Author : Christine Chou)
Global lingerie brand Victoria’s Secret, known as much for its “Angel” supermodels and its “Bombshell” branded products, has brought its iconic fashion show to Shanghai.

How Victoria’s Secret is using Alibaba to drive China sales

Alibaba Group’s Tmall and Taobao marketplaces and video-streaming site Youku were used as broadcast channels to reach the world’s most sought-after consumers, the Chinese. In addition to locating the event in the world’s second-largest economy – the first time it has been held outside of the US or Europe – the company is leveraging the “See Now, Buy Now” format made popular in China by Alibaba. All items seen on the runway, aside from those not yet released in the market, are available for immediate purchase as Chinese shoppers watch the show.

As in past years, Alibaba’s See Now Buy Now fashion show kicked off the 11.11 Global Shopping Festival season last month, this year mixing the latest clothes and accessories from international names such as Ralph Lauren and Mac with performances by Chinese female rap star VaVa and pop icon Chris Lee to create a retail-as-entertainment experience for viewers.

Beyond the sheer spectacle of the event, Alibaba also allowed viewers to buy the products featured during the show in real time, whether through the Tmall or Taobao mobile apps or even dedicated links to products that were included on the Youku viewing page. Victoria’s Secret used this same technology for its fashion show.

“Part of Alibaba’s mission is to find the most innovative and effective ways to engage Chinese consumers, and the “See Now, Buy Now” model is one of the best examples we have yet,” said Chris Tung, Alibaba Group’s chief marketing officer. “The plan was always to make these innovations available to global brands looking to do business in China. So it’s great to see it being adopted by companies like Victoria’s Secret.”

Filmed last week at the Mercedes-Benz Arena in Shanghai, the show aired in the US on November 28; yesterday in Beijing time.

That on-air date coincided with Victoria’s Secret’s “Super Brand Day” marketing campaign on Tmall, the lingerie brand’s sole e-commerce channel in China. The 24-hour promotion gave the company premier placement on all of Alibaba’s e-commerce sites and drove traffic to Victoria’s Secret’s Tmall flagship store. Alibaba also leveraged consumer analytics to better reach the lingerie giant’s target audience, helping to grow its customer base and enable deeper engagement with consumers. New visitors to the brand’s flagship store, for example, saw a selection of products tailored to their interests.

The fashion show in Shanghai and the Super Brand Day are part of Victoria’s Secret’s latest push in China. The company bought 26 stores in China from franchisees last year, transforming its China business from a franchise model to a company-owned model. But these stores, spread across first- and second-tier cities, only offer beauty products and accessories.

Things started to change this year, as Victoria’s Secret debuted its lingerie in its first flagship stores in China, including in Shanghai, Chengdu and Chongqing. Beijing is next on the list, with the brand planning to open six more flagships by the end of this year.

Victoria’s Secret officially launched its Tmall flagship store in July, while introducing faster delivery services and branded packaging to its customers. It has since been embracing Alibaba’s digital-marketing tools to better reach the 500 million-plus mobile-active users on Alibaba’s e-commerce platforms.

“The China market is too big and too important for us not to own it,” said Leslie Wexner, the chairman and CEO of L Brands, the retail group which owns Victoria’s Secret, in the group’s latest annual report. “Our opportunity for growth in China is very large… we are building the organisation needed to support accelerated growth.”

The women’s lingerie market in China is forecasted to reach US$25 billion this year, double than that of the US, according to Euromonitor, and is set to grow to $33 billion by 2020.

Source : insideretail.hk

(Author : PSK)
Global lifestyle brand Calvin Klein and online marketplace Amazon have collaborated on a holiday retail experience that includes pop-up shops in New York City and Los Angeles, along with an online brand store. 

Amazon And Calvin Klein Team Up For Holiday Retail Experience

Until December 31st, customers can shop at Calvin Klein X Amazon Fashion for exclusive styles such as men’s and women’s underwear, loungewear, and more. The online brand store features an expanded selection of underwear and jeans products.

Cheryl Abel-Hodges, head of Calvin Klein Underwear, said in a press release:

“We are proud to collaborate with Amazon Fashion on this exciting retail concept. It is our goal to deliver an immersive and content-driven shopping environment to the consumer, and we are thrilled to introduce this experience to CALVIN KLEIN and Amazon shoppers, both online and offline, just in time for the holiday season.”

The pop-ups offer an interactive shopping experience with exciting tech integrations throughout. Visitors can easily purchase by scanning a barcode in the Amazon App and get their items delivered to their home or purchase them in-store. Fitting rooms contain Amazon Echo devices, enabling shoppers to ask Alexa questions about the products and experience, control lighting features, and pick the music that is played.

The pop-ups also feature areas designed to engage and entertain customers. There are customization stations where shoppers can get their purchased underwear items personalized with special embroidery, content creation spaces for creating sharable social media clips, and lounge areas that connect shoppers between the bi-coastal shops via video calling.

Source : psfk.com

(Author : fashionnetwork)
IKEA Group’s new CEO will focus on developing new stores and showrooms in city centers as the surge in e-commerce and home delivery dims the appeal of its giant out-of-town warehouse stores.

IKEA goes to town with new focus on city stores

The world’s biggest furniture retailer has relied for decades on shoppers driving many miles to load often heavy and bulky items into their cars. The rise of online shopping means consumers are getting used to having purchases delivered to the home, so Sweden’s IKEA is investing in e-commerce and services and trying new concepts such as pick-up-and-order points and city-center showrooms. Jesper Brodin, an IKEA veteran who became CEO in September, said he planned to make some changes to IKEA’s overall strategy early next year but the top priority was to test more store formats in towns.

“In what way can we better serve customers that live in city-centers?” he said in an interview. “That is one area we are going to step into with a lot of entrepreneurship.”

IKEA Group this year opened a kitchen showroom Stockholm and a bedroom store in Madrid, and plans include full-range showrooms in London’s Greenwich borough and Copenhagen in 2019 and 2020.

“We will now test not only kitchens and bedroom but living room, total range, part of the range. That’s what we are going to do in the coming years: to develop the menu for the world of IKEA in city centers,” said Brodin. The company will also focus on home delivery options as well as developing the online store, he said.

IKEA Group made its first-ever acquisition this year, buying on-demand odd-jobs platform TaskRabbit. Brodin said more may follow as one way to stay on top of innovation and develop the core business.

Source : us.fashionnetwork.com

(Author : European Supermarket Magazine)
France’s Groupe Casino has announced the signing of an international partnershipwith online retail specialist Ocado, which will see the establishment of an Ocado Smart Platform (OSP) in France.

Groupe Casino Announces Partnership Agreement With Ocado

Ocado’s OSP is a ‘scalable, modular end-to-end solution’ that can provide an answer to the ‘opportunities and challenges posed by shifting offline/online trends in grocery’, the company said.

Using the system, which will see the development of an automated warehouse, and the implementation of front-end website functionality and last-mile routing management, Groupe Casino will seek to increase its offering and reduce costs through its online channels.  It indicated that Monoprix.fr, the web platform for its Monoprix brand, will be the first retailer to take advantage of the system.

‘Immediate Initiation’
The agreement sets out plans for the ‘immediate initiation’ of the development of a Customer Fulfilment Centre (CFC) using Ocado’s proprietary Mechanical Handling Equipment (MHE) solutions, which will serve the Greater Paris area, the Normandie and Hauts de France Regions. The development of this is expected to take two years.

Groupe Casino has agreed to pay Ocado ‘certain upfront fees’ upon the signing of the agreement, and during the development phase, then ongoing fees linked to its utilisation of capacity within the CFC and service criteria. Following the initial CFC development, both companies added that they will ‘consider’ other CFCs close to large urban areas.

‘Major Leap’
“This agreement is a major leap in terms of quality,” said Jean-Charles Naouri, chief executive of Groupe Casino. “50,000 food items will be offered in the first stage to customers in the Greater Paris area with precise and speedy delivery at home and through a platform which makes it achievable to do this profitably. Groupe Casino is very proud to have sealed this deal with Ocado which will further strengthen the quality of service available to its customers, at the core of its commitments for 120 years.”

Commenting on the news, Bruno Monteyne of Bernstein Research said, “Deals like this will be signed but justifying the Ocado share price requires one such big deal each year. While the previous deal was more a shadow of a deal, this is a great deal for Ocado. There may be more deals in the pipeline. However, justifying the Ocado share price requires one big deal per year for the foreseeable future and we don’t believe there is sufficient deal potential for this.” In its third quarter, Ocado announced a 13.1% increase in sales, to £312.7 million.

Source : esmmagazine.com

(Author : European Supermarket  Magazine)
French retailer Franprix has signed a one-year deal to sell private label products from upmarket British grocer Waitrose in its stores.

Franprix To Sell Waitrose Products In French Stores

Franprix says that it has been looking for new premium partnerships, both in France and internationally. “This new offer is in response to customer demand for new discoveries and novelties,” said Jean-Paul Mochet, managing director of Franprix.

“We are very proud to exclusively offer Waitrose brand products in France. We share values related to innovation and quality, but also strong commitments to social and environmental responsibility.”

Product Ranges
Franprix says that Waitrose offers ‘the best English specialities’, and will stock items from four of the UK retailer’s own-brand ranges – Duchy Organic, Essential Waitrose, Waitrose 1, and Waitrose LoveLife. This offering will include products such as cheese, porridge, crisps, chocolate, marmalade, and biscuits. These will be available at 50 Franprix stores from the beginning of December.

Franprix has been developing its retail concept over the past three years, with the Mandarine, Mandarine Vitaminée, and the recently launched Noé convenience stores.

Source : esmmagazine.com

(Author : Matt Vitone)
At a new Texas location, there are separate entrances for shoppers based on two shopping goals. American retail giant Target, currently in the process of a massive four-year, nationwide redesign of its more than 1,000 stores, this week revealed its first “next-generation” retail concept in Richmond, Texas. 

Target’s Next-Gen Retail Concept Caters To Busy And Leisurely Shoppers Alike

The 124,000-square-foot store is the first to be built from the ground up with the new concept in mind, which caters to both busy and not-so-busy shoppers equally with distinct entrances on opposite sides of the building.

Through the ‘ease’ entrance, shoppers who are in a rush are greeted with a supermarket-like setup with a focus on quick, grab-and-go necessities like groceries, home supplies, pre-made dinners and last-minute gift ideas. Customers on this side of the building can also pick up online orders in-store or curbside directly to their trunk.

On the opposite side of the building sits the ‘inspiration’ entrance, where shoppers who have a bit more time are able to browse leisurely through a more high-end, department store-style layout which includes items like apparel, beauty products, seasonal decor and specialty brands from celebrity partners. This side of the store also houses a Starbucks cafe with outdoor seating, while the building as a whole has a more modern aesthetic with a focus on natural lighting, lower aisles, smaller signage and LED lights that automatically dim for greater energy efficiency.

“We know our guests come to Target on a variety of missions and this design takes that into account right from the front door, with separate entrances for those seeking inspiration and those who simply want ease,” said Mark Schindele, senior vice president of Target Properties, in a statement . “As we remodel stores now and in the future it’s about mass customization, being locally-relevant and doing it at scale across the country, listening to and learning from our guests’ feedback along the way.”

Target says elements of the Richmond store, if successful, will serve as key foundational elements going forward for a planned $7 billion overhaul of its stores. The new dual-entrance layout gives Target a true “omni-channel” experience that blends elements of a traditional store with its online operations, putting it in a better position to appeal to shoppers as online competitors like Amazon enter into the physical retail landscape with their own efforts.

Source : psfk.com